IDEAS

We, as desingers, are in the business of ideas.
We need to constantly be honing our skills at
presenting an idea so that it can be easily understood
and accepted.

So...what makes an IDEA "Stick" watch this video and see a little more.

http://www.youtube.com/watch?v=KkntPrREjCA

If you still want more, you can borrow it when I'm finished...

http://www.madetostick.com/thebook/index.php